E-Commerce Websites That Build Trust & Drive Sales

At Bradford Strategies, We design WooCommerce and Shopify websites that are fast, secure, and user-friendly — helping you build customer trust while driving consistent growth and sales.

E-Commerce Website Design

WooCommerce & Shopify Solutions That Sell

The world has shifted online — and so have your customers. In 2025, global e-commerce sales are projected to exceed $7 trillion. Whether you’re selling five products or five thousand, your store must be more than a digital catalog. It needs to be fast, easy to use, and built to convert browsers into buyers.
At Bradford Strategies, we design and develop powerful e-commerce websites on WooCommerce (WordPress) and Shopify, the two leading platforms in the world. Each comes with unique strengths, and our role is to help you choose the right one for your business, then customize it to maximize sales.
This page will explain why these platforms dominate, how we build them, and what makes our e-commerce design process different.

Why E-Commerce

Matters More Than Ever

If your e-commerce presence isn’t strong, your competitors are getting the orders that should have been yours.

24/7 Sales Channel

Your store never closes.

Global Reach

Sell to anyone, anywhere.

Scalability

From start-up to enterprise, e-commerce grows with you.

Consumer Behavior

81% of shoppers research online before buying — even for local products.

Find the Right Fit for Your E-Commerce Growth

WooCommerce

The Flexible, WordPress-Powered Storefront

Powering 28%+ of online stores, WooCommerce pairs WordPress content strength with product, subscription, and service selling.

Full Control

Own your site, your data, and your customer records.

Customizable

For unique models beyond cookie‑cutter setups.

SEO Advantage

Built on WordPress for best‑in‑class optimization.

Cost-Effective

No monthly platform fee beyond hosting & plugins.

Expandability

Memberships, bookings, advanced shipping, CRM.

Best for: WordPress sites, deep customization, maximum control & long‑term scale.

Shopify

Fast, Reliable, and Built to Scale

From solo founders to global brands, Shopify’s hosted platform makes launching and growing a store simple.

Turnkey Setup

Hosting & infra handled for speed to market.

Reliability

Security, uptime, and performance built‑in.

App ecosystem

Thousands of plug‑and‑play integrations.

Multi‑channel

Sell on Instagram, TikTok, Amazon, POS.

Scalable Plans

From Basic to Plus for enterprise growth.

Best for: Quick launches, hassle‑free hosting, sleek storefronts with built‑in integrations.

WooCommerce Vs Shopify

Which Is Right for You?

We don’t force a tool. We match the platform to your goals, growth plan, and internal resources.

Choose WooCommerce → Flexibility & SEO power

Choose Shopify → Speed & managed reliability

Quick tip

If you need deep customization or already use WordPress, WooCommerce shines.

If you want a streamlined, hosted solution, go Shopify.
Feature
Open-source, on WordPress Platform Hosted SaaS
Unlimited, dev-friendly Customization Flexible, app-driven
You fully own site & data Ownership Shopify hosts; you own store
Best-in-class (WordPress) SEO Strong, less granular
Hosting + plugins (variable) Cost Monthly plans + fees
Learning curve, very flexible Ease of use Extremely user-friendly
Unlimited with right stack Scalability Excellent; Plus for enterprise

Revenue Ready

Building Stores That Actually Convert

A store isn’t successful just because it exists. Too many e-commerce websites look fine but don’t generate sales. We solve that by focusing on:

Conversion-Driven Design

Clear product pages with trust elements, high-impact CTAs (“Add to Cart,” “Buy Now”), and fast, frictionless checkout experiences.

Mobile Optimization

Over 70% of e-commerce traffic is mobile. We design for thumb-friendly navigation and speed.

Customer Journey Mapping

From homepage to checkout, every step is crafted to reduce drop-off and increase confidence.

Integration with Marketing

Email capture, retargeting, loyalty programs, and Google Ads/Meta Ads tracking are built in from day one.

What We Deliver

E-Commerce Features

All the essential e-commerce features your store needs to sell, scale, and succeed.

Product Catalog

Robust categories, filters, variants.

Payment Gateway

Stripe, PayPal, Authorize.net Integration

Shipping Solutions

UPS, FedEx, USPS, local delivery.

Inventory System

Manage Real‑time stock & alerts.

Multi-Channel Selling

Amazon, eBay, social commerce.

Subscription & Membership

Memberships & recurring billing.

Abandoned Shopping Cart

Recover revenue automatically.

Analytics & Conversion

Conversion and funnel tracking.

Our Process

From Concept to Conversion

Let's Chat

Discovery & Planning

We analyze your product line, target audience, and competitors to define the right platform and strategy.

Design & User Experience

Wireframes and mockups ensure we build around customer behavior, not guesswork.

Development & Integration

We code your store, integrate tools, and configure payment/shipping.

Testing & QA

We test checkout flows, mobile experience, and security before launch.

Launch & Training

Your store goes live, and we train your team on updates, fulfillment, and reporting.

Post-Launch Growth

SEO, Google Ads, and Meta Ads campaigns drive traffic. Ongoing optimization keeps sales climbing

Case Example

Scaling a Specialty Retailer

A specialty marine retailer came to us with an outdated WooCommerce store that was slow and clunky. Customers were abandoning carts due to a poor checkout process.

We rebuilt the site with:

  • Faster hosting and optimized images.
  • A streamlined 3-step checkout.
  • Better product filters and search.
  • Integration with Google Merchant Center
Results: Within 90 days,

54%

conversion rate

38%

Revenue jumped

frequently asked questions

WooCommerce & Shopify with Bradford Strategies

How do I choose between WooCommerce and Shopify?

If you want full control, flexibility, and SEO strength → WooCommerce. If you want simplicity, speed, and managed infrastructure → Shopify.

Builds range depending on complexity — from streamlined Shopify setups to custom WooCommerce integrations.
We price based on ROI, not just pages.

Yes. Both platforms are designed for merchants. We train your team on adding products, processing orders, and analyzing reports.

Typical e-commerce projects take 8–12 weeks, depending on size and integrations.

Ready to Build

Let’s Build Your Online Store

Your store should be more than a digital brochure — it should be a sales machine. Whether you’re looking for WooCommerce flexibility or Shopify simplicity, Bradford Strategies delivers e-commerce websites that look great, perform fast, and generate real business results.
Let’s talk about your online store today