Frequently Asked Questions
We’re here to answer the most frequently asked questions – if you have something more specific please chat with us!
frequently asked questions
For SEO, Ads, Social Media & Website Design
What is SEO, and why is it important for my business?
SEO (Search Engine Optimization) is the process of optimizing your website to rank higher in search engine results. It improves your website’s visibility, drives organic traffic, and helps attract potential customers actively searching for your products or services.
How long does it take to see results from SEO?
SEO is a long-term strategy. Typically, you can start seeing noticeable improvements in 3-6 months, depending on your industry’s competitiveness and the quality of the SEO strategy implemented.
What is Google Ads, and how does it work?
Google Ads is a pay-per-click (PPC) advertising platform that allows you to create ads displayed in Google search results or on partner websites. You bid on keywords, and you pay when someone clicks on your ad. It’s an effective way to reach potential customers quickly.
How much should I budget for a Google Ads campaign?
Your budget depends on your industry, competition, and campaign goals. Many businesses start with $250-$2,000 monthly, but costs can vary widely depending on your target audience and desired outcomes.
How do I measure the success of my digital marketing campaigns?
Success can be measured using key performance indicators (KPIs) such as website traffic, conversion rates, cost per lead, return on ad spend (ROAS), and engagement metrics like clicks, shares, and comments.
Can digital marketing help small businesses compete with larger companies?
Absolutely! Digital marketing levels the playing field by allowing small businesses to reach targeted audiences effectively, often at a lower cost than traditional advertising methods.
Which social media platforms are best for my business?
The best platforms depend on your target audience. For example, Instagram and TikTok are ideal for younger audiences, LinkedIn works well for B2B, and Facebook and YouTube cater to broader demographics.
How often should I post on social media?
Consistency is key. Posting 3-5 times per week is a good starting point for most businesses, but the frequency depends on your audience, platform, and content strategy.
Why is having a mobile-friendly website important?
A mobile-friendly website ensures that users on smartphones or tablets have a seamless browsing experience. It’s also critical for SEO since search engines like Google prioritize mobile-optimized sites in search rankings.
How long does it take to design a website?
A typical website design project takes 4-12 weeks, depending on the complexity, number of pages, and the features required.
